A local business is celebrating its 30th anniversary on Friday.
Jerry and Joann Lake, of Batesville, purchased the Batesville Liquor Store on October 17, 1983.
For three decades, countless residents have walked into their East Pearl Street business; whether it was purchasing alcohol for the first time, on a twenty-first birthday, newlyweds celebrating their wedding day, buying a lottery ticket or just needing someone to talk to. There is no denying the Lake’s have seen it all, but it hasn’t always been easy.
“The first nine years were tough. I had a big bill to pay and I worked a lot of hours,” Jerry Lake said, “I toughed it out and she toughed it out with me!”
Reflecting on the past thirty years, he has several memories that stand out, including the time when a customer won $667,000 from a Powerball ticket in 2006. Lake was appreciative of the loyal employees who have stood behind the counter over the years.
“It’s been good though, cannot complain a bit.”
What’s the key to maintaining a successful small business for thirty years?
Jerry’s wife, Jo said, “The main thing is being nice and friendly. We try to speak with every person that comes through that door. We try to thank them for their business every time they leave.”
Jerry and Jo want customers to know they are truly grateful for the support. On Friday, Come to the business, win prizes and get something to eat all free of charge.
“It is appreciation to our customers for what they have done for us for the past thirty years,” Jo Lake explained.
